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Module 01 · 6 lessons

SEO Foundations

AI search sits on top of ordinary search mechanics, not instead of them. This module teaches those mechanics: how engines crawl, index and rank, what intent actually is, how architecture and internal links distribute importance, and where on-page work and links earn authority. Skip this module and every later tactic becomes guesswork with extra steps.

Lessons 6 lessons
  1. 1.1 How Search Engines Work: Crawl, Index, Rank
  2. 1.2 Search Intent: The Reason Behind the Query
  3. 1.3 Crawlability and Indexability
  4. 1.4 Site Architecture and Internal Links
  5. 1.5 On-Page Optimisation
  6. 1.6 Backlinks and Authority

Prerequisite: none. This module assumes no prior SEO knowledge. By the end you can diagnose why a page does not appear in search, classify queries by intent, and explain what a link actually does.

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